
The Course
Builder gel is that girl — and if you’re not offering it yet, your service menu is crying out for an upgrade. Clients are obsessed, bookings are booming, and this course is your ticket to cashing in.
Whether you're new to BIAB or just want to sharpen your skills, we’ll show you how to boss the application, build strong AF nails, and keep your clients hooked on perfect overlays.
No time-wasting. No confusion. Just everything you need to slay builder gel like a pro.
What you will learn
📚 First up: Theory with Jess
Jess breaks down the science-y stuff in a way that actually makes sense (and won’t send you to sleep).
- What SOBIAB really is and why it’s a total game-changer
- The nerdy bits — AKA the product chemistry, made easy
- When it’s the best option for your client (and when to politely say nope)
- Nail enhancement structure: what’s holding it all together and why it matters
Basically, all the ‘why’ behind the ‘how’ — minus the waffle... maybe a little waffle she's good at that!
🎬 Then: Demos with Tracy
Time to see it in action. Tracy’s got you covered with no-fluff, straight-talking tutorials that walk you through:
- Prepping like a pro (yes, that includes cuticle work)
- Smooth, bubble-free application techniques
- Perfecting that final finish (say goodbye to lumpy overlays)
- Infills and maintenance your clients will actually book in for
- Safe, gentle removal (without peeling it off in front of the telly)
- Troubleshooting tips for when things get messy
It’s all super visual, super real, and super doable — no pressure, just progress.
Curriculum
About Us

Jessica Hinds
Hey, I’m Jess — nail tech, educator, chaos enthusiast and your unofficial nail agony aunt. I’ve been in this game for over a decade and I still get way too excited about a crisp apex and a fresh set. I’m a bit rough round the edges, full of passion, and if there’s a way to do it differently (but better), I’m all in.
I’ve teamed up with my Scottish counterpart Tracy — equally no-nonsense, wildly talented, and basically the yin to my slightly unhinged yang. Together, we’ve created online education that feels like learning with your best mate — but one that actually knows their stuff.

Tracy McGoogan
Hi, I’m Tracy — salon owner, nail educator, Scottish as hell, and your brutally honest cheerleader in this wild world of nails. I’ve been doing this for years and I still get a buzz every time I help someone master a new technique (or finally get that apex right — hallelujah).
I’m all about straight-talking, real deal education that makes sense, gets results, and doesn’t bore you to tears. Jess and I are cut from the same chaotic cloth — passionate, a bit unpredictable, and always rooting for the underdog. If you’re ready to learn with someone who’ll tell it like it is but back you every step of the way — you’re in the right place.